USA Sevens Announces Largest Attendance Yet!

According to the IRB and USA Sevens, over 64,000 rugby fans visited UNLV’s Sam Boyd Stadium over the three days of the tournament and over 30,000 attended the second day of games – making it the largest rugby crowd ever in North America.

Tournament Director Dan Lyle said

We have quite a lot of people from the southern hemisphere in the stands but it’s Las Vegas and that lends itself to the international party that we promote and adding the element of high class sporting fun it is really exciting to be in the middle of a growth element and proving some points that the sport is on the rise.

With the facilities offered by an NCAA Division I university like UNLV, and the unique entertainment opportunities in Las Vegas, Nev. (as opposed to that hotbed of night life, Las Vegas, N.M.) the USA Sevens has a chance to continue the stellar growth it has achieved since moving to Las Vegas and eventually become one of the top two venues in the HSBC Sevens World Series, second only to the iconic Hong Kong Sevens.

With almost half of the tournament’s visitors attending on Saturday, I wonder if the tourney would be better served moving from a three-day schedule (much like the Hong Kong Sevens) to a two-day tournament to serve as many visitors as possible without taxing their resources.  Some of the matches broadcast on NBC had fairly empty looking stadiums, not a criticism but I’m just wondering if moving the tournament to two days will help keep more fans in the stands.

One of the great things that the team at the USA Sevens have been able to secure is broadcast time on NBC and NBC Sports for the last couple of years. This, along with coverage of the collegiate sevens championship, is presenting rugby in a form that many U.S. sporting fans can quickly understand.

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